Copywriter
Higurashi Shinzo
Copywriter, songwriter.
Winner of the Tokyo Copywriters Club Awards for three times, and special prizes for twice. Received the 76th NY ADC Gold Prize, the 1st Naming Award Grand Prize, the Mainichi Design Award, the Nikkei Advertising Award, etc. Major works include naming for “MUJI”, copywriting for “Lion King” by Shiki Theatre Company, and writing lyrics for NHK’s kids programs and the theme song of the 46th World Table Tennis Championships.
About this project
I thought the idea wasgreat. It will be amazing if the project goes on for 10 years.